to the point is a London based cross-media graphic design company offering focussed design solutions.

We specialise in clear, concise communication that inspires and provokes thought.

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to the point design consultancy

clear, concise communication
that inspires and provokes thought

at a glance | in depth

www.tothepoint.co.uk

contact details

how to the point would you like us to be?

5 Maidstone Buildings Mews,
72-76 Borough High Street,
London, SE1 1GN, UK
tel: +44 (0)20 7378 6999
fax: +44 (0)20 7378 7399
email: click here

branding | digital | in depth

www.tothepoint.co.uk

back | post-card pack

creating and working
with major brands

near borough market
in south east london

lots of varied characters,
no room for egos

a meeting of minds

a refreshingly relaxed
environment

passionate about
what we do

no business jargon

powerful
communication

in business for
fifteen years

Welcome! Feel free to browse
around via the menu at the bottom
of the site.
And if you haven't seen our brand
and digital overviews on the 'at a
glance' page, then click the links
below to see a range of the brands
we have created and developed
over the last few years.
branding overview
digital overview

We’ve been around for 15 years
and are listed in the Design
Week Top 100 Design Groups.
So, if you haven't heard of us by
now, take a look at what you've
been missing...

About us

why choose us
press releases
our people

about us

branding
literature
digital media
display & 3D
work archive

our work

client list
what they say
client area

our clients

location
join us
calendar
fun

contact

We work across sectors from
corporate to retail, finance to
leisure, government and institutions
to entrepreneurs - always focused
on excellence and effectiveness,
regardless of scale.
We listen, we don’t assume.
We enjoy our work, you enjoy
the results.
branding overview
digital overview

We believe in powerful ideas
that work hard on your behalf.
Innovative businesses recognise
the value of idea-based design
as a means of differentiating
them from their competitors.

Why choose us

archive press releases

Press releases

click to view

Our studio consists of lots of different
characters. There’s the joker, the
intellect, the perfectionist, the strategist,
the drama queen and the wordsmith to
name but a few. It's our love of design
that unites us all.

Our people

I was walking to work one morning, reading
some literature about people's most embarrassing
moments, when I walked under a tree and straight
into a spider's web. Having a phobia of spiders, I had
a bit of a panic attack and started flapping my hands
about uncontrollably. Unfortunately, the double
mochacino I was drinking at the time went all down
my brand new Prada top. All of this happened right
outside my office window, through which I could see
my workmates laughing hysterically. Needless to say,
I made a right exhibition of myself.

Ideas that work across all forms of media

Our work

The personality, look, feel and tone of
a product or service is fundamental to
its success. The identity and the values
attached to that image must work hard
to support and drive the product or
service forward.
Our focus is always on the
viability and effectiveness of our work,
translating this into market success
for our clients and building long term
working relationships.
identities

We understand the value of a brand.
We develop and work with major
brands, recognising the importance
of being able to implement them
across all media.

Branding

Whether your information is simple or
complex, aimed at shareholders and
investors, business to business, specific
target groups or the public as a whole,
clarity of information is vital for effective
communication.
From annual reports to packaging and
point-of-sale, we specialise in getting
your message across succinctly.
3i
CIPR
Land Securities
Schroders
Lloyds TSB
Southwark
LGC

Because people have a short
attention span, whatever you want
to communicate must be clear and
concise, devoid of business jargon.

Literature

In a fast-moving world, immediacy
of information can make or break a
marketing campaign.
Our new media expertise guarantees
both global and local presence –
reaching, informing and ultimately
influencing your audience.
From a basic web presence to corporate
DVD presentations integrating sound and
video, we provide technologically
appropriate solutions.
Frontier Silicon
Schroders
Cycle Challenge 2007
TNS
AE Productions
Overview - bringing brands to life

Whether you're looking for a website,
CD-Rom or even a full-blown corporate
video, we'll leave out the technical
jargon and take advantage of the medium
to deliver your message in the best
way possible.

Digital Media

We design, build and manage
environments for business profiling,
public consultation, networking and
building relationships.
From the design of simple pop-up
displays, interior work spaces, signage
and hoardings to site build exhibitions
we have the experience and the
partners to ensure your brand and
message is communicated clearly,
effectively and consistently.
overview

Design of display graphics needs
a mixture of drama, impact, clear
communication and an understanding
of people flow. We create unique
experiences through an awareness
and appreciation of the physical space
and a passion for design.

Display & 3D

Our strategic approach means we
aim to understand our client, their
business and their target audience.
We can then select the appropriate
media that enables them to reach
their goal.

Our clients

We value the variety in our client list
and the projects we are involved with.
Because we work across a wide range
of sectors we are able to bring an open
minded approach to our thinking and the
solutions we provide. It enables us to
take a lateral, more informed view and
to apply the experience we have gained
in new and interesting ways.
work archive

3i, ACAS, APCO, BALFOUR BEATTY, BRAEMAR
SEASCOPE, CIPR, CISCO, DEAFNESS RESEARCH UK,
DTI, DTZ, FINANCIAL SERVICES AUTHORITY,
FRONTIER SILICON, FRUIT OF THE LOOM,
GREENPEACE, HAMMERSON, IMPERIAL CANCER
RESEARCH, INSTINET, INSTITUTE OF PHYSICS,
KING STURGE, LAND SECURITIES, LAPC, LEGAL
SERVICES COMMISSION, LGC, LONDON FIRST,
LLOYDS TSB, THE LONDON CLINIC, MODO
MERCHANTS, NEWS INTERNATIONAL, PAPER CO,
PWC, REID ARCHITECTURE, SCHRODERS, SOCIETE
GENERALE, SOUTHWARK, THE TERRENCE HIGGINS
TRUST, TNS, VIRGIN

VARIETY IS THE SPICE OF LIFE

Client List

If you've worked with us and
would like to add a comment
let us know. We always
value feedback.
feedback

What they say

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Client area

location map & directions
find us on google maps

All work shown on this website is copyright and belongs to to the point and our respective clients. © to the point 2007 Registered office as on left registered in England No. 2594186 VAT No. GB 523 3886 39

to the point
5 Maidstone Buildings Mews,
72-76 Borough High Street,
London, SE1 1GN, UK
tel: +44 (0)20 7378 6999
fax: +44 (0)20 7378 7399
email: click here
click here to give us feedback or
request a post-card pack or calendar.

Contact

location map & directions
find us on google maps
photos of our studio

If you're ever around the
Borough area and fancy having a
chat, why not pop in and see us?
Or at least check out the wild
boar sausages at the famous
indoor market nearby.

Location

Compared to some businesses,
we work in a remarkably relaxed
environment. This means that the
tea making is not solely the job of
the junior designer.

Join us

Current job vacancies:
click here to view current
opportunities at to the point
In addition to the above, we do
use creative freelancers, Mac
artworkers and web developers
on some projects. Feel free to
post or email samples of previous
work and charge-out rates.
photos of our studio

2007 calendar
postcard pack

The to the point calendar has become
quite an institution. Every year, the
challenge is to create something more
creative that will keep us in front of you
for the whole year. If you would like to
see our latest creation, give us a call.

Calendar

Here's some fun
that we've created:
buzzword bingo
turkey shoot
crazy copter
space invaders
asteroids
blaster
mixing desk
decision dice

We can help you fully explore the
advantages of interactive media,
encouraging your clients to interact with
you, your brand and your site. From a
simple animation or viral marketing video
to an interactive game, we can create
whatever is most appropriate for you and
your brand. Sometimes work can be fun!

Fun