3i
3i asked us to consider how best to position them as the market leader whilst also communicating the dynamic and innovative way in which the company does business. A major part of this strategy was to produce Intouch, a thought leadership document in the style of a magazine, to communicate the industry’s key trends and themes over the year and present them as market leaders through both content and design.
In addition, the dynamic use of imagery balanced with bold typography in an editorial format perfectly reflected the dynamic way the company does business. The feedback was so good that we now design and produce Intouch twice a year.