tothepoint

work

Our branding and digital experience combines crafted story telling and effective digital solutions to strengthen and clarify your brand message. Our work whether print, digital or workspace environments is designed to engage, inform and ultimately influence your audience.

tothepoint Design Benefits 2024

We approached a number of our clients and asked them what impacts or tangible business benefits they could see from working with us on a specific project or campaign.

Elseveir Brand Overview

Following a successful collaboration on last year’s report and our ongoing work with RELX, Elsevier asked us to also develop visuals and infographics for template overviews of their core research findings in various reports.

Croydon Stands Tall Campaign branding

In 2023 Croydon was named the London Borough of Culture. We were proud to create the charity fundraising campaign brand and support materials for ‘Croydon stands Tall’, a collaboration between the BID and Wild in Art

PMCPA Brand Overview

Following our successful brand refresh work for The Association of the British Pharmaceutical Industry (ABPI), including a new brand look, digital assets, video assets, interiors, and brand guidelines, we were approached by Alex Fell, Director at Prescription Medicines Code of Practice Authority (PMCPA) to overhaul their brand.

Research Complex at Harwell Brand overview

Research Complex at Harwell (RCaH) is a world-class institution dedicated to research across the life and physical sciences, based at the heart of Harwell’s thriving science and technology campus. Professor David Payne, Research Complex’s Director, approached us as part of a successful three-way tender to look at its brand identity.

Kinsella Website

Introducing the updated Kinsella website, designed and illustrated by our team for Kinsella Legal. After our collaboration in 2016 to refresh their brand and website, we’re pleased to take on the task of improving their digital platform once again.

Southwark Climate Collective Branding

From fashion to finance, sustainability has moved to the top of the agenda for the UK economy. Working with Better Bankside, we helped them promote their initiative for the Southwark Climate Collective with fresh branding, marketing, and a dynamic new website.

John Whitgift Foundation Brand Overview

A distinctive, innovative brand identity that realises the full potential of the Foundation and the great work it does for the local Croydon community.

Derwent London Brand Overview

Creating unique property brands and materials that reflect Derwent’s design led philosophy and their focus on niche, regenerative office spaces in central London.

ABPI Brand overview

Evolving the identity and visual language of the Association of the British Pharmaceutical Industry (ABPI) to help them communicate what they do more effectively to industry and government, whilst at the same time providing them with new tools to engage with their audiences via social media.

Twitter Brand Overview

Making a statement and creating a spectacle for this social media giant at its new London Piccadilly base which also communicated their core services and brought their passion and company values to the fore.

Skyler London Retail Brand Identity

London’s first hair colour only salon, Skyler London, when launched on the high street needed a brand and salon interiors that conveyed the innovation and creativity behind this unique concept.

Hurley House Brand Overview

Creating a luxury destination brand in the heart of affluent Henley On Thames that resonates with the local Regatta set.

Lloyd’s Register Foundation Brand Overview

A distinctive campaign brand for the Lloyd’s Register Foundation, highlighting the challenges they face in order to make the world a safer place and helping communicate these to a much wider audience.

Royal Free Charity & UCL Hoardings

Creating a buzz in Hampstead to help the Royal Free London NHS Foundation Trust promote the new Pears Building, specialising in ground-breaking medical research, whilst also educating and engaging with the local community

The Francis Crick Institute Brand Overview

Working with the world-renowned Francis Crick Institute to formulate their messaging, tell their story as a simple narrative and formulate their core communications materials.

Croydon BID Brand Overview

Helping Croydon BID communicate the value and impact it provides in improving the well-being and prosperity of local businesses, the retail community and residents of Croydon.

Catapult Brand Overview

Helping Transport Systems Catapult convey the importance of intelligent mobility to the economic  growth of the UK. Creating a set of tools for Satellite Catapult, used in workshops to test the robustness of a company’s product.

Jags Virtual Open Day Video

Bringing a school to life for open days during lockdown, through engaging video and drone filming.

EDIS Branding Overview

Helping EDIS remove barriers and obstacles for minorities employed in the science & health industry regarding career progression related to inequality, lack of diversity and inclusion.

Yahoo Brand Overview

Invigorating the interiors of Yahoo!’s European headquarters in Rolle, Switzerland whilst at the same time reinforcing their brand and services through a thought provoking, abstract, art installation concept.

ISBA One Industry One Voice

Reinforcing ISBA’s values, their role as thought leaders at conferences and through sales materials, whilst at the same time highlighting the key issues facing the advertising industry and how ISBA are addressing them.

EFG Brand Overview

Helping this global bank differentiate between its standard traditional banking services (EFG bank) and its bespoke, specialist investment offers (New Capital) whilst ensuring they all sit within the EFG brand family.

Newsprinters Brand Overview

Instilling a sense of pride for staff and independence for News International’s new automated, multi-million pound print manufacturing plants.