20 Farringdon road, signage & marketing

You may remember from a few months ago our branding and website for Derwent’s 20 Farringdon Road property. Since then we’ve been busy creating signage and way finding for the building plus a host of new marketing materials to promote the remaining available space on the third floor.

The signage is simple but bold, following on from the identity, using the large numbering and stepped line echoing the building exterior. With seven floors, four stairways and numerous tenants we had our work cut out!

To promote the last space available we created a bespoke marketing system which mirrors the zig zag of the brand. With an industrial finish that reflects the building and space the panels highlight key information about the floor, benefits of the building and area.

We’ve also designed a range of other materials shown below and we’re starting work on the launch event materials, so keep your eyes peeled!




Marketing panel:


Estates Gazette advert:


Digital brochure:

derwent-digitalbrochure-01 derwent-digitalbrochure-02 derwent-digitalbrochure-03 derwent-digitalbrochure-04

HTML emailer: