Catapult All Aboard Competition Branding
Engaging and inspire school children and young adults to enter the ‘All Aboard Competition’ to make it easier for those with a visual or hearing impairment to travel by bus.
Question
How did we engage and inspire school children and young adults to enter the ‘All Aboard Competition’ to make it easier for those with a visual or hearing impairment to travel by bus?
Answer
With an approachable and vibrant take on the existing TSC IM campaign, using hand-drawn icons and the trademark TSC blue to relate to the audience nodding to the creative brainstorming required for the brief.
Disciplines
Campaign branding
