The brief
Rupert Murdoch had built 3 huge print sites around the UK with the intention of monopolising the newspaper print industry.
Each premises housed state-of-the-art technology for automated printing and distribution. The consequence of this was that a few dozen employees occupied the space equivalent to a large football stadium, which meant that they were soulless and lacking warmth and personality.
We were asked to bring personality and life to the space whilst also instilling a sense of togetherness, camaraderie and professionalism to the working environment.