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Croydon BID

Croydon is going through huge change, with substantial investment brought to the area from both a retail and residential perspective. Croydon BID is the largest Business Improvement District in the UK, providing business and socially led initiatives that add value and improve the local community. We’ve worked with them on numerous projects since 2013 including the core ‘All Change Croydon’ campaign that communicates the investment and how the town is evolving.

tothepoint considered our needs, aims and objectives and carefully planned a fresh new look across all platforms. Building on the past, adapting for the future and adding real value to the brand has improved our presence across all mediums and much of this is down to knowledge and expertise of tothepoint.

Croydon BID Brand Overview

Helping Croydon BID communicate the value and impact it provides in improving the well-being and prosperity of local businesses, the retail community and residents of Croydon.

Croydon BID Marketing Materials

Helping Croydon BID engage with local businesses and the community as a whole to highlight the change that is taking place in Croydon.

Street Live Croydon Campaign Branding

Creating an identity that brings the skills, talents, produce and services of Croydon’s local business’ to the attention of the local community under the guise of an annual street festival called “Street Live’.

Croydon BID renewal document

All Change Croydon campaign branding

Refreshing Croydon BID’s brand and help it communicate to its levy payers how their fee contributions were being used wisely to reap both business and social rewards.

Check Out Croydon Website

Helping Croydon Bid inspire the people of the town to ‘checkout’ the activities and deals available in the town center.

Check Out Croydon Campaign branding

Creating a brand that excites and informs people about Croydon, which also resonates with the main Croydon BID brand.

Croydon BIDWebsite

Helping Croydon Bid communicate to their levy payers how their fees are being used and keep them informed on events and improvements.

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