tothepoint

news
2020

Take a look at our monthly news stories to keep in touch with our recent work, what we've seen and what we'd like to see. You could also sign up to our newsletter for regular updates to your inbox.
12
20

Let’s #BounceBackBetter

The retail, hospitality and leisure sectors currently hang by a thread. Reimposing a national lockdown brought many businesses to their knees, but falling back into a tiered system may very well prove to be their final nail in the coffin.

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11
20

EFPIA: Explaining medicine through social media

We were given their brand guidelines and a clear brief of the key facts and insights that they wanted to share with their varied audiences across social media, plus a tight timeframe to deliver the assets. Having already learned so much with our work for ABPI, and with no requirement to film and integrate talking…

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VR and Drones – creating videos for JAGS’ Open Day

With the school closed for the first lockdown, and leavers not having the opportunity to celebrate their last days together, we were initially asked to create a leavers’ video for them. During this work, we also discussed the longer-term issues of Open Days and that the school had very little digital material to show off…

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05
20

Helping to #Raisethebar

Our client Matthew Sims, CEO of Croydon BID, and Andrew Taylor of Cocktail Pub Company, had been looking at how to help retail and hospitality in these difficult times and have successfully built and launched the #RaiseTheBar campaign.

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April Roundup

This month has been the most challenging in our 29 years in business. We had a smooth transition to WFM in March but with so many projects delayed, like many we had to learn fast about Furlough, make tough decisions about who would go on it and meanwhile, adapt to all the different video technologies. We are operating with a core team of staff and continuing to win and deliver branding and digital projects. Our furlough team are now past their 3 week minimum, so full services can resume when required. We’ve got some exciting projects that are keeping us busy and because we need music while we work you’ll find Joe’s new playlist in our roundup, plus our guide to the conferencing tech we’ve used, and a couple of interesting posts from our MD.

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01
20

eacs Rebrand

Our client EACS approached us towards the end of last year to rebrand their organisation. The original logo, which was inherited when they purchased the business, was felt to be outdated and they wanted a fresh, clean look and feel which better reflected the technology services they provide

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05
19

SeaBird Annual Report 2018

We like challenges but getting a Report & Accounts to look as good when produced by an in-house team in Word as it does when professionally designed in Indesign is no easy task. 

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The Francis Crick Institute

We have been successfully working with the Crick for over 10 years on various projects. These range from promoting their activities through large format graphics and branding some of their interior spaces to literature promoting Francis Crick, their founder. We were recently approached by them to revisit their brand guidelines and core messaging which hadn’t changed since The Francis Crick Institute first opened its doors in November 2016.

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03
19

Inflexion celebrating 20 years

We have been working with leading mid-market private equity firm Inflexion for a number of years on their marketing literature.

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02
19

ISBA: One Industry One Voice

ISBA are ‘The voice of British advertising’ who monitor and raise key issues within the industry that effect it, it’s working practices and standards. Every year they hold a prestigious annual conference where representatives attend from large global organisations to discuss and debate the key topics/issues of the year and provide a networking opportunity.

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The Magnificent 7

We needed a magnificent 7 at tothepoint to pull this one off… Our friends at Generation Safe were running a sports related team building event in Gibraltar and their client’s incumbent agency couldn’t deliver for the 10 day deadline.

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February Roundup

We have had a busy month here at TTP with a magnificent delivery for our friends at Generation Safe, a pitch win for The Whitgift Foundation and after a brief hiatus, Shoot the Serif is back!

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