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news
2021

Take a look at our monthly news stories to keep in touch with our recent work, what we've seen and what we'd like to see. You could also sign up to our newsletter for regular updates to your inbox.
10
21

Lloyd’s Register Foundation – Safer World Conference 2022

In light of the 2021 United Nations Climate Change Conference (COP26) taking place in Glasgow over the first two weeks of November, we’re excited to share the branding, and some of the initial social media post assets, we have created for Lloyd’s Register Foundation’s ‘Safer World Conference 2022’, which will be in May next year.

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ABPI’s fight against climate change at COP26

With the world focused on Glasgow for the COP26 climate change conference, we’ve been proud to work with our client ABPI on a series of awareness campaigns on climate-focused achievements in the science sector. Engaging and simple messages have the power to cut through the noise of message saturation, and it’s been a privilege to work on such a relevant and forward-thinking project.

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Music Collaborations – fika

fika’s latest collaboration is with a group of talented artists including Bambie Ray Robinson and producer Christian Fabich. The culmination of this work is the EP Coffee & Clouds, which has just been released in digital and vinyl formats, available to order here for delivery in Feb 2022. The release features the concept photography of…

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09
21

Monster feast: consumer campaigns to boost return to Croydon.

As part of our ongoing work for Croydon BID and the Croydon Treat Out Campaign, we have been helping with some quick fire promotional campaigns for the area.The latest, which is a great teaser for halloween, was to promote an exciting set of inflatable installations – the BID brought 8 giant monsters to the rooftops of Croydon. And in keeping with our recent ‘Pop out pop in’ campaign and to further enhance footfall to Croydon, we were asked to look at helping promote the ‘fortnight feast’ £10 meal deals across many different food offerings. The two campaigns worked in tandem and have certainly raised a few heads.

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Bringing snacks to life on the new McCoy’s website

Full of Flavour, our new McCoy’s website, designed and built by us for KP Snacks, has gone live with more pages, more products and more promotional content. See how we brought life to the on screen brand, and its still in keeping with the design and build approach we took for KP Nuts and Popchips.

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ABPI Clinical Trials Report – lessons from COVID-19

We’ve recently had the opportunity to continue our work with ABPI, the leading industry body representing research-based pharmaceutical companies across the UK, in creating their brand new 2021 Clinical Trials report. It has received acclaim across many media channels.

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Our interactive map presenting the global impact of The Lloyd’s Register Foundation

We were recently asked by the team at Lloyd’s Register Foundation to design and create an interactive global map for their website. The brief was for it to help communicate their global reach and further illustrate the core challenges they face to make the world a safer place. These challenges vary but include subjects of Safety at Sea, Safety of Food & Drink, and the Public understanding of Risk. With rich video content, the new area on their website is well worth a visit.

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08
21

Securing votes with promotional marketing for Croydon BID 2021 Ballot

We have been working with Croydon BID for over 10 years. We’ve recently been asked to help them re-communicate the importance of the BID to their levy payers and the local Croydon community, and secure votes for the impending Ballot Vote this autumn.

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Engaging with ABPI’s audience via video

Explainer videos have been proven time and again to help engage with the audience and explain complex matters with the crafted combination of animation, imagery and voice over, often further supported by typographic key messaging and subtitles.

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Make your mistakes on paper: why we start our brand process with messaging

Your messaging and your tone of voice are cornerstones of your brand. Working with our clients to establish these early on brings focus and direction to our branding process and helps us deliver a solution that hits the mark, and communicates with the intended audience.

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07
21

Using photography to help bring impact to the Croydon BID renewal ballot

Croydon BID represents the interests of around 550 organisations, including well-known brands and businesses in the retail, office, leisure, hospitality and public sectors. Governed by legislation, Every 5 years they must secure a majority of votes by number and aggregate rateable value to be reinstated. This year marks the final year of their third term, so we have been working closely with Chief Executive, Matt Sims and his team to design materials for the renewal campaign which will hopefully see Croydon BID secure a well deserved fourth term in office. 

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Engaging your audience with animation

We’ve been producing some great animations and videos over the last two years and now we’ve produced this guide to our pre-production process so we can help you achieve the best results from this medium.

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